Our own VP of Creative was inducted into the Shop! Hall of Fame at this year's Night of Honors.
Air Wick required an innovative in-store trial solution for the launch of the new Life Scents line. Unlike other home fragrances, Life Scents is the first constantly changing fragrance, featuring a 3-dimensional scent technology.
Featured Case Study
The sun care category is highly competitive and often overwhelming for shoppers. Many consumers do not follow — or understand — the recommended application guidelines for sun care products.